Hip-hop’s influence continues to grow.
Trapital is your source to gain insights and take action.
I’m Dan Runcie. I started Trapital to change the narrative. I grew up admiring the hip-hop execs who ran point. They are now some of our most successful business leaders. Unfortunately, they rarely get the coverage they deserve. I’ve spent my career reading deep strategic breakdowns on every other industry imaginable. Honestly, I was over it. I wanted the same for hip-hop and was ready for a change.
Hip-hop culture is now the dominant culture. It impacts industries far and wide. Leaders in music, fashion, tech, sports, entertainment, and retail need valuable insights to make the best moves.
There’s more to unpack from the successes and failures of hip-hop moguls. Trapital gives decision-makers the tools they need to take action. The landscape evolves everyday, and there’s a ton of information out there (too much, let’s be real). Trapital sifts through the noise to deliver what you need. It’s built for those who to lead their industry, not follow it.
The business leaders in hip-hop rarely get this level of consistent strategic analysis. It improves representation. We can learn as much from Rihanna as we can from Elon Musk.
Trapital’s content includes a weekly newsletter that reaches thousands of execs across the world, deep-dive essays that break down past and present trends, and a podcast that interviews the leaders who push the industry forward. I also offers strategy services to work directly with clients who want to create value in their business.
See all essays here.
See all podcasts here.