Read deep dives full of lessons to apply to your own business. We break down the most important trends right now, and do rewinds where applicable.
If you’re new to Trapital, start with the ones below.
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The Rise and Fall of Roc-a-Fella Records
The State of Music (with Will Page)
Artist Independence (with Steve Stoute)
The Strength of 50 Cent’s Power Franchise
Where Are Music Tech’s Billion-Dollar Exits
The Rise of Interscope Records
What Technology Trends Tell Us About AI’s Impact in Music
How The Music Industry Can Embrace A.I.
Why Multi-Hyphenates Still Need a Core Business
Which Artist Has The Most Valuable Catalog?
What Private Gigs Tell Us About the Music Industry
Inside the Short-Form Video Wars with Tati Cirisano
The Best Way to Monetize Music
Africa’s Music and Startup Future (with Mr Eazi)
Music Streaming Has a Pricing Problem
The Future of Music and Gaming (with Vickie Nauman)
What Music Can Actually Learn From Gaming
Which Music Trends Have Outlived the Pandemic?
Where Web2 and Web3 Music Meet (with Cardin Campbell)
Why Beyonce’s Ivy Park – Adidas Partnership Has Struggled
Investing in New Music Startups (with Bob Moczydlowsky)
Is It Time for the Major Record Labels to Distribute Their Own Music?
How Roc Nation Changed the Super Bowl Halftime Show
The Diminishing Returns of Celebrity and Star Power
Why It’s Not Too Late to Start on TikTok
Why Exclusive Audio Strategies Often Struggle
YouTube Wants to Be #1 in Music. Will it Happen?
Why Streaming Algorithms Keep Getting Better
Why Selling Music Catalogs is a Complex Decision
Why Diddy Won’t Sell Bad Boy Records
Why SZA Has Staying Power and Market Pull with Her Music
2022: A Year in Reflection and What’s Ahead
What’s Next for A.I. in Music, the Future of NFTs, and Catalog Sales
What Music Tech Startups Need To Succeed
What’s next for Motown Records and Ethiopia Habtemariam?
Rich Homie Quan the Artist vs Rich Homie Quan the CEO
How Taylor Swift’s Fan Lifetime Value Continues to Grow
Investing in Web3 Music with Coopahtroopa
How the Demand for Concerts Skyrocketed
What Spotify and YouTube’s Billions Playlists Tell Us About Streaming
Building a Fanbase for the Residencies of the Future
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